Scenario 1 *

An interested booker asks you for a discount. In some cases, you would respond by: (check all that apply)

A) Honoring the discount request

B) Denying the discount, but offer a complimentary add-on

C) Denying the discount, but share other properties nearby within their budget

D) None of the above

Scenario 2 *

Just before check out, your guest is already raving about their stay. No 5-star review has been posted yet, but in the meantime, you thank them by: (check all that apply)

A) Offering them a discount on their next stay

B) Share a discount code to a local coffee shop to enjoy on their way out of town

C) Tell them there’s a hidden farewell gift onsite, and they can access with secret lock box code

D) None of the above

Scenario 3 *

The target travelers of your cozy mountain cabin are families with babies and young children. Your photography and video content includes: (check all that apply)

A) 360 view of your space from every angle

B) Feature shots of practical amenities those families need

C) Feature shots of the book collection you provide, such as close ups of book titles, artwork, etc.

D) Family models enjoying your space

E) None of the above

Scenario 4 *

Your target traveler is retreat groups. You want to offer a memorable design moment in the space that’s “Instagrammable”: (check all that apply)

A) Accent wall perfect for single or group photos, and you provide a Polaroid camera nearby (one complimentary cartridge per stay)

B) Every bedroom design is uniquely inspired by a different poem (on display)

C) Every guest is provided a reflective travel journal to use during their retreat

D) None of the above

Scenario 5 *

You want your guests to get to know, like and trust you. (check all that apply)

A) You are on social media showing your face at least a couple times a week

B) Every booking comes with link to a personal video “welcome” introduction

C) Your welcome book has a photo of you (host team, your family, etc.) inside

D) You follow up with another “thank you” note one month after their stay

E) None of the above

Scenario 6 *

You want to make it easy for your viewers to book or rebook. (check all that apply)

A) You turn on instant booking

B) You advertise that every booking instantly comes with a concierge service to book one dinner reservation for them

C) You have a direct booking site with incentives like no fees, etc.

D) You offer a 30-day refundable deposit to hold a future booking

E) None of the above

Scenario 7 *

You want your guests to value and respect the property like you do. (check all that apply)

A) Guests are provided a way to “shop the property”

B) Guests can easily get to know the creators behind your property designs and artworks by accessing maker bios and/or social handles you’ve provided

C) Your booking site description & image captions call out (mention) your property design and amenity brands that are most attractive to your target traveler

D) None of the above

Scenario 8 *

You want to communicate your property’s popularity, so you: (check all that apply)

A) Use social media influencer marketing

B) Suggest booking or rebooking your rental as GIFT to a family member or friend

C) Make a dedicated “Guest Favorites” page in your Guide Book about the property and local experience

D) None of the above

WHAT KIND OF HOST ARE YOU? *

We've come up with FOUR HOST "TYPES" that reflect The Loyalty Wheel. To help clarify which loyalty strategies you are most comfortable using, SELECT ONE host type below. We'll let you know if your quiz answers align, or say something different!

THE GIVER — You love offering extra perks and incentives

DEEP FEELER — Your property designs hold layers of meaning

MEMORY MAKER — You live by the "know, like, and trust" rule

SOCIAL BUTTERFLY — You are out and about rubbing elbows in social outlets

MORE ABOUT YOU *

Share more about the stage of hosting you are in according to your current needs (Check all that apply)

I’m a first time short term rental (STR) host and want to start strong. I’m looking for creative minds to join me in the journey.

My STR is having an identity crisis. I've taken over a previously furnished property. I thought I could work with what's there, but what's there feels incomplete and won't cut it as a business. I need foundational help BRANDING my STR to start fresh and stand out.

I understand the benefits of well-designed environments, but I’m not a designer! I could use help with styling and curation of furniture to make my listing pop in search.

I’ve done a good job styling an eye-catching space, but I don’t have the capacity to offer those small, engaging details, thoughtful amenities and experiences that will take my hospitality from good to top notch.

I’ve been running my Airbnb for years with 5-star ratings and an engaged social media community. Now as trends change, my captive audience has moved-on, and I need to get eyes back on my space. I’m ready to level up and give guests more experiences that rival luxury boutique hotels.

I’m a successful Superhost with multiple listings and a range of niche audiences. As I compete with the most innovative hosts in the industry, I need more strategic partnerships and creative marketing to build a loyal following.

Did you mention marketing? I’m lacking strong visuals to communicate my brand, space and guest experience. I need photography and videography that will convey the promise of the elevated experience I have to offer.

I'm in a unique stage with a unique set of needs. Can we just talk?

FEEDBACK *

Maybe you're all-in for building brand loyalty, but what about the execution part? Want to know how?

Yes, I'm ready for a deep dive

I think I know, but I'm open to keep learning

Seriously, YES—plus, I'm interested in your guidance group with "founding member" perks

SUBMIT YOUR QUIZ *

If this exercise sparked some new ideas, there must be untapped loyalty strategies you can be implementing. After you submit your quiz, we'll be ready to share our take on your best next steps. Get ready to set up a complimentary Discovery Call with Dawn!

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